A-Levels for Marketing Careers

A-levels are are typically studied by 16-19 year old’s continuing on from GCSE’s. They offer a more traditional route into higher education and are regarded as the highest level of further education that can be studied.

Most people study A-levels so that they can go on to university with the assessment is made up of coursework and exams. You will typically pick at least three subjects to study over two years, the first year is called AS and the second year is called A2, both years combine to become an A-level.

Who studies A-levels?

Anyone looking to go on to university or higher education should consider A-levels but you also need to consider your learning style, if you enjoy a mixture of exams and coursework, across a few different subjects then A-levels are a good option.

If you would prefer a more work-based approach that doesn’t include exams then you should check out BTEC’s and Apprenticeships.

Most universities offer places to students from a variety of further education disciplines however the top ranking universities with higher entry requirements will request a minimum of three (or more) A-levels at a certain grade or the equivalent in UCAS points, its useful to do a little research in to the type of university you want to go and what you want to study when considering A-levels, you don’t need to know exactly but having a rough idea is useful.

A-levels are not a common route for those looking to get straight into a marketing career afterwards or alongside study. Vocational study and apprenticeships offers a much better opportunity to develop knowledge and experience to give you head start into a marketing career.

Which A-level subjects are beneficial to marketing?

If you plan on taking A-levels in pursuit of a marketing career then the following subjects are worth considering:

English Language and Literature: Top of list of A-level subjects useful for a career in marketing. A-level English will help students to develop the ability to write for a variety of audiences and purposes as well as improving grammar, skills very useful to a marketing career and for continuing study at university.

Psychology: Marketers spend a lot of time analysing human behaviour and trying understand how and why people behave the way they do and what motivates them towards certain products. Psychology can help students understand the theories behind human behaviours as well as factors that influence them.

Business: Studying business will help students develop a critical understanding of businesses and the markets they serve and how the marketing function contributes to the structure of an organisation.

Languages: Studying a language at A-level will add some serious value to your CV. Most universities offer further language modules as part of their courses so you can continue to build on your fluency. Having a second language is extremely desirable to businesses who operate internationally and it will open up the option to take your career overseas.

Maths & Science: Both good options for budding marketers as they will develop your ability to handle data, understand pattern and analyse – all part of the marketers role.

Thing to consider:

Don’t just pick subjects because you think employers would prefer them, A-levels are a big step up from GCSE’s, so you should really study subjects you are interested. The above is merely an indication of which subjects may be more relevant to marketing.

Subjects like maths, English, Physics, Chemistry, Biology, Geography, History and Languages are sometimes called ‘facilitating’ subjects and some courses may specify one or more of these subjects for entry on to certain courses, make sure you check the entry requirements of courses you would like to do – plan ahead!

When it comes to making decisions that will lead to the next stage of education or your career, the most important thing you can do is plenty of research, having a career goal in mind is useful but enjoying what you’re doing on the journey towards your goal is what will secure your success.